Ready to double your list? Do these 4 things to capture subscribers without guest posting:
1. Create the perfect opt-in offer for your audience. No more free eBooks, please! (When was the last time you read one of those?) Ask yourself: What’s a tool I could give my community that would help them achieve a specific result? Create something simple that will give them a quick win and stay engaged with your brand!
2. Set up a Facebook Ads campaign. Don’t run away just yet! Facebook Ads aren’t as scary as they seem. I’m telling you — this is the future of advertising and you will regret not learning the basics while it’s still so cheap. (Bonus tip: Set up the FB ads campaign to direct people to a landing page for your opt-in offer and watch your list grow!)
3. Establish deeper relationships with other entrepreneurs (or other people serving your audience). As I talked about in this video, networking events often feel icky and self-serving. The trick isn’t to collect 1 million business cards, but to find yourpeople — the people who “get it” and establish deeper relationships with them.
4. Pitch yourself for podcasts (BONUS). Most of my podcast interviews have come naturally from tip #3 above. Often, podcasters will come to you for interviews. However, if there’s a podcast you’d really like to get featured on, build a relationship with that podcaster and then pitch yourself!
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Loved this video? It’s a great post to share with your entrepreneurial friends + colleagues 🙂
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