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Welcome to episode 42 of the Yay for Business Podcast. Today we will be talking about reading your clients’ minds.

When we think about reading our clients’ minds, we want to know what keeps them up at night. What problems do they have? And how can we alleviate that stress? As entrepreneurs and service providers, it is our job to show our clients that we understand what they are going through and want to help them.

Today we aren’t just talking about people’s pain points. I want to talk about the human connection and why it’s essential to understand what your target clients are thinking and feeling. This is one of the core lessons we teach our clients in our Yay for 100K program.

Not understanding your clients can result in attracting the wrong clients and customers. Sure, you may have people loving your work, but they won’t hire you. This can  lead to you being confused and frustrated. By reading your clients’ minds, you’re going to be able to provide the service that helps people get the results they want! You’re going to get paid, and everyone will be happy.

In today’s episode, we’re specifically covering:

• The importance of reading your target clients’ minds
• The Rainbow of Sales
• Your 3 Muses
• How to engage with your audience
• How to connect with your audience

If you are ready to work with us and turn your service into a program or refine your business, we would love to have you. Check out all the details about our Yay for 100K program. We will be processing all our applications the first week of August, so be sure to get your application in soon.

In the meantime, if you want to know more about what I teach in our program, I have a free training for you. Click on the button that says, “Free Training!” in navigation bar above or click here. All you need to do is fill in your name and email, and you will get instant access to the training.